I suspect that one of the most powerful points of leverage for any tech company - in a downturn or no - is excellent developer experience.

Great dev tooling makes it a joy to work on a codebase, increases the speed at which new hires can become effective, and increases retention. This means the company can execute faster and adapt more quickly, too.

That means we should think about objective metrics to measure DevEx by both impact and investment. (to be continued)

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1. On *impact* we could think about how quickly a pull request lands on master, how long it takes a new dev to start landing commits, how quickly tickets get closed after being claimed.

2. On *investment* we could look at dollars and time spent on DevEx as a proportion of engineers at the company.

Finally we could subjectively measure dev sentiment on experience (CSAT) to see if the work is being qualitatively felt.

@david I've almost never made an investment in developer experience that I regretted.
And it goes all the way from "make sure popular editors work well" to "the easiest way to use our library is also the best performing way."

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